The Color Theory
When it comes to the color theory, there is a lot of things to now to understand why some pieces of clothing go together and others don’t. In this post, I will try to make you understand some basic knowledge of the colors. We are going to go over three different points:
- Why is color theory important in fashion industry and why you should learn it
- Color group and families
- Everyday life use and examples
1-Why is color theory important in the fashion industry and why you should learn it?
When I talk about colors here, I will always include black and white tones, even if I know that they are not theoretically colors. Wearing cloth is something we do to protect our body from the outside weather and also because we don’t want everyone to see us naked. The clothes started to become a statement of beauty and social class in the medieval time, but it really engaged in during the First Renaissance. King and queens were wearing clothes and those clothes were considered as the fashions statement to follow. They even “decided” of the colors, even if I don’t think they knew about color theory.
Today it’s almost the same with fashions idols and fashions weeks. Big clothes company or shop use this theory of colors to get to us. If we see a particular color that every celebrity is wearing, we are going to be more willing to want it and then buy it.
For example, so years ago, the burgundy came back as a massive fashion trend. It just felt like everyone was wearing this color. It was really trendy and it just felt like a base color because we were seeing it all the time.
In the Fashion industry, they use colors to make pieces of clothing stand out more. They use colors just as artists would do it. They use it to make beauty, to shock and to take us out of our comfort zone. The thing is, when you notice which color is now trendy, you buy new clothes, but next season it is another one.
You should learn the color theory to make your shopping and morning easier. Plus, you get to make a greater outfit and understand why they rock.
2-Color group and families
Notice that not all the colors are made to be assembled. Some just don’t want to match. The fashion industry, each year, decide for us which colors are going to be on the trend, but after, it’s up to you to take that information and use your already owned clothes to make new outfits. With the color theory in your pocket, trust me, it is way easier.
Warm and cold family
The firts family is very simple, it warm and cold colors family. These can’t really be explained so let me just show you.
Base color family
As I already said in my last post, you should always start your outfit with a base color piece. Base colors are unmovable.
Even if trend change they stay there in the possibilities. Sometimes they are less seen in the fashion week, but still, with them, you can’t be mistaken. Mixing them together is easy and natural. You are sure to be great. Those are not changing over the years. Ask your parent or family, these are always okay.
Complimentary colors are made to stand out and match by them self alone in order to make the contrast that works. In the color theory, complementarities colors can be found on the chromatic circle on opposites sides. These are not recommended except if the fashion industry says so. These colors contain everything the other doesn’t so that why it looks so weird. But when you know your things you can use the best of this. Actually, there are some complimentary colors combinations that are trendy. Let me show them to you:
These are not complimentary official but they are in the correct zone to match. When you stay in the same categories of colors, you are sure to make a good mix. And what I mean by category is, for example, the blue and the orange. If you pick a blue and you pick an orange, you are sure that it’s going to look like something. Maybe something weird or off-trend, but still something that matches and you used your knowledge of the theory of colors.
Also, the more your pieces of clothing’s are saturated the more it is difficult to match, except if you have seen an example of it. You should keep yourself up-to-date of what can be made and not to make your fashion journey easier.
Once you get the weird mix of the color theory you can make with your clothes, let’s get down to something you kind of already knows: Color Harmony. In the color theory, a harmony simply means that your picks are all form the same hue. It’s a bit like the complimentary colors but easier to remember. Let me show you, two official color harmony:
These are all blue or all red related colors. This is why it’s called a harmony. Just know that I am not telling you to dress all yellow tomorrow morning. There is a slight difference when you use it in your outfit. The harmony can be warm or cold harmony. Green and blue. Yellow and orange. You just need your colors to be near one another.
Statement colors family
The statement colors are determined by the fashion industry each year, and not by the color theory. They are basically the trendy colors. They can be a piece of the outfit or simple accessories. The goal is to make a punch with it so it stands out and gives you a more finished look. These are simple to use and a great idea if you don’t want to change your wardrobe each year. To make simple: you just have to pick one and mix it with your base colors and voila! It works, but every season or every year you have to stay tuned to see what are going to be the next colors. This is basically the Pantone color.
3-Everyday life use and examples
To use this the theory of colors, you have to know which family your clothes go to. Once you have identified your clothing pieces, you can make try and see what happened. There are a lot of color combination that will work for a different outfit so keep in mind what works and what does not to be sure you always look flawless. I like to store my clothes by color so I can choose easily what to wear with what. Let me show you some example of color combinations that I used this Fall to make outfits:
Well, hope this has been helpful! To see more outfit mixing tips and tricks see this post: Colors, Patterns, and Texture. For example of this theory in my life, see The best outfits of last week. Do not hesitate to ask question or comment; it will be a pleasure for me to answer.
See you soon.